Wednesday, December 18, 2013

Zig Ziglar: Defining Success By: Erin K. Casey-Part #4

Here is a great article I found about Zig Ziglar. Written by: Erin K. Casey in Success Magazine! This is part #4 of the article. 

Help Others Get What They Want 

If helping others get what they want is the true path to success, sales is the ideal profession. “People buy because they either need or want something,” Ziglar writes in Ziglar on Selling. “If we can give persons a reason for buying andan excuse for buying, the chances that they will buy inprove rather dramatically.” The key, he explains, is developing an attitude of curiosity and a sincere interest in your prospect’s needs. With those needs clarified, you can then offer a solution that satisfies both you and the customer. 

At a recent conference, author and keynote speaker Bob Burg pointed to Ziglar, a fellow panelist for the event, and shared how this master motivator and successful salesman had impacted his life. Early in his sales career, Burg attended one of Ziglar’s Secrets of Closing the Sale seminars. At the end of his presentation, Ziglar pitched his sales training program, which was available for purchase at the back of the room in cassette format. 

As he made his way down the aisle to the sales table, a few of Burg’s co-workers tried to stop him. “They said, ‘You can’t afford Zig’s program—none of us can.’ And I said, ‘Exactly, that’s why I’m going back there to get Zig’s program… so one day I’ll be able to afford Zig’s program and anything else I want,’ ” Burg says. Burg says he “devoured” the program, listening to it repeatedly. The 16th time he listened to the audio, he heard a key point that he then incorporated into to his sales presentation. Immediately, he began to close more sales. “I’ll tell you what, that product that I couldn’t afford to buy, but bought anyway, made me hundreds of thousands of dollars through the years. I owe so much to this gentleman because he allowed me to provide more value to more people than I would have been able to without being equipped in that way.” 

Action → Commit today to become others-focused. With your spouse, your children, your prospect and your peers, keep the question, “How can I help you?” as a primary focus in the relationship. 

If you want to be happy, healthy, reasonably prosperous and secure, and if you want to have friends, peace of mind, good family relationships and hope, it makes sense to listen to this motivational master’s positive message of personal responsibility. Millions have and credit their achievements to what they’ve learned from Ziglar, a man who created a successful life by helping others do the same. 

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GJ Reynolds also known as “G” is a Passionate, Playful & Powerful Warrior Entrepreneur, Author, and Life Transformer. He is also a Visalus Founding Promoter, Ambassador, Co-Founder of the Body By Vi 90 Day Challenge, business developer, coach, mentor, trainer, public speaker and radio host. He teaches others how to have fun reclaiming their Life, Health & Prosperity! G is driven to assist others to reach their full potential and having their magnificence to shine. He loves to teach and work with like-minded entrepreneurs and professionals who choose to reclaim their personal power and transform their life, health and prosperity. He lives a life of purpose, on purpose and for purpose. He enjoys the process of his personal, spiritual, and professional journey, while assisting others to do the same. G is at his best when he is learning, teaching, inspiring, creating, organizing, and leading the way! He also enjoys communicating with others that are of like mind and is on a mission to assist millions of people to transform their lives! Need a little help?

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GJ Reynolds and/or SimplyG, and/or Beachlifestyle, 
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